Creating augmented reality with use of Flash is becoming a mainstream thing quickly. Innovative and early-adopting marketeers have been applying this new magic to get attention on their brand.
From a technical point of view the facilities for creating augmented flash applications are readily available and very easy to use for one experienced with Flash and Actionscript3.
This is due to Opensource toolkits like FLARtoolkit, which stands for Flash Augmented Reality Toolkit. Combined with 3D object rendering in flash, with use of 3d toolkits like Papervision3D, very neat marketing concepts can be made. Like this one which combines the augmented result with the social media platform Facebook.
For the technical-savvy who want to know how to create 3D augmented reality app’s, and have the time to invest 60 minutes, take a look at this: http://tv.adobe.com/watch/max-2009-design/designing-for-augmented-reality (after this you should be an expert).
